Download the Slogan Practice Zine
An anti-resolution practice for your year.
Greetings! Coming to you today with a new zine about a practice I’ve had for 17 years(!!).
Slogan Practice is an annual process of choosing a pithy mantra/koan crossed with good advertising copy for the year. It’s an anti-resolution practice: the point is not to resolve anything, but rather to deepen engagement. There’s no goal, you’ll never complete a slogan. We call in, beckon, leave behind for sure— we seek to evolve— but we want to encode a bit of mystery and a dose of uncertainty while doing so.
It’s also a shared practice and not all that serious. The text thread above is from a group chat that lies dormant until sometime in December, when it fires up again, and is filled with doomsday slogans— an important slogan sub genre— and contenders for our actual slogans.
The zine provides a poetic road map, and includes some favorite poems as well as an essay on the origins of slogan practice. And yes, all 17 years of mine are in there, including hot off the press 2024!
I’ve never been one for resolutions or linear goal setting— I’m interested instead in the power of contemplation to create clarity, even while it cannot create certainty. In the dynamic nature of navigating uncertainty; of deepening alignment with the sorts of experiences and energies that I want to engender in myself, and in the world. And most of all, I want my deeply held convictions, the sources of inspiration and aspiration that I point myself towards to maintain a sense of mystery— who am I to know where I’ll end up, after all?
Your Very Own Copy
Digital Zine Downloads are available to all paid subscribers (including of last year’s [Im]Possible Business publication, and a forthcoming title that I’m leaning both shoulders into finishing). OR purchase a copy without a subscription here.
Print Copies! there is a limited edition of physical printed copies. Since I hand print and bind them (eccentric artist shit), they do require a secret handshake / Zine Club Subscription.
If any of these monetary exchange options feel out of reach, just send me a note and I got you.
To download, become a paid subscriber, or purchase a copy without subscribing here.